Posts Tagged ‘Small Businesses’
True Cost of Social Media ROI
When considering social media marketing for your business, there are two factors you should know: Cost and ROI (Return On Investment). I’ve heard some business owners comment that since Facebook and LinkedIn is free, why should there be a cost, but they don’t consider the time and efforts in content writing and posting? Others may…
Read MoreBudgeting for SEO – with Guest Blogger Sharon Arena
By Guest Blogger: Sharon Arena of Salty Red Dog Marketing, LLC Running a small business is not easy. Most small businesses have limited resources and extremely tight budgets, especially when it comes to sales and marketing. Search Engine Optimization (SEO) is best defined as the process by which the visibility of your website can be…
Read MoreTEAMS
A team is a way of organizing different people with different goals and plans. When a team is successful, it funnels the energy of team members for the overall good. Your team is also probably your biggest single expense, so it’s important to get the most out of them! Do You Have The Right…
Read MoreCustomer Satisfaction
CUSTOMER SATISFACTION Following up on our last blog about numbers, we will discuss the importance of Customer Satisfaction. A vital part of any business is how your consumers feel about operations. What Are Your Customers Saying About You? The most successful companies always include customer feedback into their meetings. It is no longer an…
Read MoreFour ways to assess your business health
With the start of a new year comes promises to become healthier. There are plenty of ways to assess your physical health (weight, BMI, cholesterol, resting heart rate, blood pressure, etc.) Why shouldn’t we be looking at our businesses similarly? When thinking about the health of your business, here are four areas to review when…
Read MoreHow To Price Your Small Business
One of the reasons behind small business success, is appropriate pricing. When you price your product accurately, it can really help build the foundation for your business to succeed. The same goes for pricing your product or service incorrectly, your business may face problem that has trouble overcoming. It’s not an easy task to develop…
Read MoreUnderstanding Your Balance Sheet
Being able to understand the different types of financial documents and information your business has should help you better understand your financial position. Learning how to decode a balance sheet will help give you the tools you need to make important decisions about your business. A balance sheet, or sometimes called a “statement of financial…
Read MoreEnd-of-the-Year Checklist for Small Businesses
I love this time of year! Thanksgiving is my favorite holiday. It’s tempting to focus on holidays, traveling and family visits, but tend to forget about your businesses 4th quarter closing. Now is the time of year where your business needs your attention the most, especially when it comes to your finances. Keeping on top…
Read More15 Financial Management Tips for Beginners
15 Financial Management Tips for Beginners Separate Business Expenses from Personal – This will help keep your personal spending separate from your business costs. Plus, having a business credit card could come with a higher credit line, for unforeseen expenses. Not separating the two can cause confusion when you’re analyzing your yearly spending. It could…
Read MoreForecasting Growth
Is your company growing? Would you like it to grow? We tend to think of growth as a universally good thing, and while it is a good thing, it comes with its share of challenges. Did you know that almost every growing company will run into cash flow shortages? Or even worse, limited cash flow; something that…
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