Are You Charging Enough to Cover Your Costs AND Make a Profit? The purpose of being in business is to make more money than it costs to provide your goods and service, right? And “what should I charge?” can be a loaded question. You’re making money, but is it enough?
Budgeting for SEO – with Guest Blogger Sharon Arena
By Guest Blogger: Sharon Arena of Salty Red Dog Marketing, LLC Running a small business is not easy. Most small businesses have limited resources and extremely tight budgets, especially when it comes to sales and marketing. Search Engine Optimization (SEO) is best defined as the process by which the visibility of your website can be […]
Four ways to assess your business health
With the start of a new year comes promises to become healthier. There are plenty of ways to assess your physical health (weight, BMI, cholesterol, resting heart rate, blood pressure, etc.) Why shouldn’t we be looking at our businesses similarly? When thinking about the health of your business, here are four areas to review when […]
How To Price Your Small Business
One of the reasons behind small business success, is appropriate pricing. When you price your product accurately, it can really help build the foundation for your business to succeed. The same goes for pricing your product or service incorrectly, your business may face problem that has trouble overcoming. It’s not an easy task to develop […]