Budgeting for SEO – with Guest Blogger Sharon Arena

By Guest Blogger: Sharon Arena of Salty Red Dog Marketing, LLC Running a small business is not easy.  Most small businesses have limited resources and extremely tight budgets, especially when it comes to sales and marketing.  Search Engine Optimization (SEO) is best defined as the process by which the visibility of your website can be…

Read More

TEAMS

A team is a way of organizing different people with different goals and plans.  When a team is successful, it funnels the energy of team members for the overall good. Your team is also probably your biggest single expense, so it’s important to get the most out of them!   Do You Have The Right…

Read More

Four ways to assess your business health

With the start of a new year comes promises to become healthier. There are plenty of ways to assess your physical health (weight, BMI, cholesterol, resting heart rate, blood pressure, etc.)  Why shouldn’t we be looking at our businesses similarly?  When thinking about the health of your business, here are four areas to review when…

Read More

How To Price Your Small Business

One of the reasons behind small business success, is appropriate pricing. When you price your product accurately, it can really help build the foundation for your business to succeed. The same goes for pricing your product or service incorrectly, your business may face problem that has trouble overcoming. It’s not an easy task to develop…

Read More

Understanding Your Balance Sheet

Being able to understand the different types of financial documents and information your business has should help you better understand your financial position. Learning how to decode a balance sheet will help give you the tools you need to make important decisions about your business. A balance sheet, or sometimes called a “statement of financial…

Read More

End-of-the-Year Checklist for Small Businesses

I love this time of year!  Thanksgiving is my favorite holiday.  It’s tempting to focus on holidays, traveling and family visits, but tend to forget about your businesses 4th quarter closing. Now is the time of year where your business needs your attention the most, especially when it comes to your finances. Keeping on top…

Read More

15 Financial Management Tips for Beginners

15 Financial Management Tips for Beginners Separate Business Expenses from Personal – This will help keep your personal spending separate from your business costs. Plus, having a business credit card could come with a higher credit line, for unforeseen expenses. Not separating the two can cause confusion when you’re analyzing your yearly spending. It could…

Read More

The Top 10 Ways to Keep Your Business Financially Healthy

Recently, I gave a presentation on my “Top 10 Ways to Keep Your Business Financially Healthy” and thought I’d turn it into a blog post to share with all of you. No co-mingling. No, this is not an HR issue! This refers to co-mingling personal and business funds. Not only does this make your accountant’s…

Read More

Why Financial Forecasting is Not Just a Financial Activity

We tend to think of anything having to do with numbers as a financial activity, and that alone makes some of us shy away from it. However, financial forecasting and budgeting are so much more than just a financial activity. First of all, financial forecasting is an operational activity. You want to make sure you have the…

Read More